You’ve spent months (or years) designing a space, sourcing every detail, and delivering a final result that wows. Your client loves it, and they’re posting about it. But what they share is a dimly lit photo with the caption: “So happy it’s done!”
That’s a missed opportunity.
A Reveal Kit is a simple, ready-made bundle of curated content your client can use to share the finished project on social media. It helps them celebrate their space while keeping your brand front and center. Think of it as a marketing tool disguised as a client service.
What to Include in a Reveal Kit
Your Reveal Kit doesn’t need to be complicated, but it should feel polished and thoughtful. At minimum, include:
- A curated folder of final photos – Include 3–5 of the best images formatted for Instagram and Stories.
- Suggested captions – Offer a few ready-to-use lines like:
“Couldn’t be happier with how our kitchen turned out, thanks to [Your Name]!”
“The renovation is complete, and it’s better than we imagined.” - Your preferred tags and handles – Make it easy for clients to credit you properly.
- Story slides or templates – If you want to go a step further, provide a few “before and after” layouts.
- Optional hashtags – Include ones that help amplify reach or connect to your local community.
A Simple Process
- Finalize the project photos (and get client approval to share).
- Create the kit in a shared Google Drive or Dropbox folder.
- Send a short email or text after install:
“Here’s a Reveal Kit with a few photos and captions in case you’d like to share! We’d love to celebrate your space with you.” - When they post, comment, like, and re-share – That small gesture makes the client feel supported and amplifies your visibility.
Why Reveal Kits Work
It’s not about forcing clients to post but about making it easier for them to celebrate and credit you naturally. Most people want to share a beautiful outcome, but they don’t always know what to say or how to say it.
Designers who consistently use reveal kits see more shares, better brand alignment, and organic referrals – all from one thoughtful follow-up.
And when you engage with their post by commenting, resharing, or just saying thank you, it keeps the relationship warm and continues building loyalty long after the project is complete.