Why Portfolio Websites Don’t Work (And What to Do Instead)
There’s a reason your beautiful portfolio site isn’t bringing in the right clients – or enough of them. It’s not […]
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Reveal Kit Strategy: Clever Way To Turn Final Installs into New Clients
You’ve just completed a stunning project. The furniture’s in, the lighting is perfect, and the client is beaming. Maybe you
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Multi-Sensory Brand Strategy – Designing Experiences People Feel
A brand isn’t just something people see – it’s something they experience. From the way a showroom smells to the
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Aspirational Identity – Why Your Customer Buys the Dream, Not the Design
Designers, decorators, product brands, and influencers often think clients buy based on taste. But the truth is, people make decisions
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Client Experience – How to Elevate Services to Build Loyalty and Growth
Designers aren’t just hired for taste. They’re hired for how working with them feels. When you design a client experience
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Signature Identity – What Is It And Why It Matters
At the heart of every powerful brand is a Signature Identity – the unique combination of clarity, perspective, and aesthetics
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Elevate Customer Connections with Multisensory Branding
In design-centric businesses, the emphasis often leans heavily towards the visual aspects such as logos, colors, and imagery. However, brands
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Why High-End Clients Avoid Entry-Level Packages
Luxury and high-end clients don’t just buy services – they buy confidence, exclusivity, and a seamless experience. When you present
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Price Anchoring – How Designers Can Use It to Win More Clients and Sales
Pricing in the design industry isn’t just about setting a number – it’s about positioning. Price anchoring is a powerful
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